About the role vFairs is looking for a creative, strategic, and data-driven Social Media Manager to own our brand presence across platforms — led by LinkedIn, and extending across Instagram, Facebook, X, TikTok, and YouTube. This
Requirements: 2–4 years of experience in conversion rate optimization (CRO) for e-commerce or DTC businesses. Strong understanding of A/B testing methodology, including sample sizing, statistical significance, and avoiding premature conclusions or peeking at test results. Proficiency